UPDATED: December 15, 2020
- The types of information that we collect
- How we use the information we collect
- How we may share the information we have collected with third parties
- The security of the information
- How you can access and update or modify your information
- How you can let us know if you do not want us to use your Personal Information in certain ways
Information We Collect – Online and Offline
Online: In order to provide you with individualized service, we collect certain “Personal Information” (as defined below) about you from information you may provide to us or third party sources while using the Website or through other online resources, including social media resources. For example, you may provide us with certain Personal Information or other information when you fill out an online application for travel services that we offer, or a request for services, or when you provide us with information on our online platform, or on our social networking accounts. For each visitor to our Website, our web server automatically collects the visitor’s IP address. We also collect non-personally identifiable information about visitors’ web activity and equipment. This information includes the operating system a visitor is using, the date and time the user visited the Website, referring URLs (what website the visitor came from), Internet service provider, browser type, device identifier, and information on the pages that a visitor accesses or visits. Most non-personally identifiable information is collected via cookies or other analysis technologies, and is discussed in greater detail below under “Cookies and Interest-Based Advertising.”
Offline: We may also collect or obtain other information about you, including Personal Information, through your inquiries such as in person by coming to our offices, or by calling us, or by sending us an e-mail, text message or mail. We may also obtain Personal Information about you from third parties, including information relating to products or services you may have purchased through businesses that provide products or services through us, for example, travel insurance. In addition, data we receive from third-party providers helps us verify the information you have given us or to add demographic or other information to help us better understand your potential needs for additional products or services. We may combine information that we receive about you from our Website or social media resources or mobile applications with information we receive about you from offline sources.
You may also give us information about other persons, such as your family members (like your children) or your friends or your employees or clients, which we will use for the purpose you provide it but you are responsible for obtaining any required permission to share this information with us.
“Personal Information” is defined as information related to your transactions with us or allows someone to identify or contact you such as (a) your first name or first initial and last name, address, email addresses and telephone numbers, (b) demographic information (such as age, date of birth, gender and marital status and family information) and (c) credit card, bank account or debit card numbers and other payment information, driver’s license numbers, part or all of your social security number, passport numbers, visas, information about where you may be traveling, who is traveling with you, payment or credit histories, insurance policy numbers, personal health information and geolocation information, and any other personal information that is protected by applicable federal or state laws, rules or regulations or industry requirements.
Following are descriptions of how we treat the information you provide to us for various purposes.
How We May Use Information.
We may use the information we collect (including Personal Information) individually or combine it with other information to generate aggregate statistical information. When we aggregate information it does not identify you personally. The primary uses of the information include:
- To provide travel services you have requested or to notify you about different products and services;
- To operate, improve and personalize the services we offer, and to give you a more consistent and personalized experience when interacting with us online and offline, such as through the Website;
- For customer service, data security, cybersecurity, to detect fraud or illegal activities, and/or for archival and backup purposes in connection with the provision of the Website and mobile applications and in order to provide our services, and to comply with applicable federal and state laws, rules and regulations and industry requirements;
- To send or have third parties send communications to you about products and services you have engaged us to obtain for you, or to send you certain marketing information (unless you have opted out of receiving certain types of communications);
- To communicate with you, or respond to your inquiries, including through email, telephone and text messaging (as you have consented to) ;
- To perform various types of communications, advertising campaigns, and/or promotional activities;
- To show online advertisements that are more relevant to your interests; and
How We May Share Information
We may share and disclose information about you, including Personal Information with our affiliated companies, and top referred travel partners and other non-affiliated companies (such as service providers or contractors ) that provide services to Martin Travel (such as Website hosting, providing information systems, processing credit card payments, providing mobile applications for us to use or processing credit card payments or sending communications) or to perform the functions for you (such as hotel reservations, airplane, train or other tickets, tours, rental cars, and travel insurance). We only share your information in this way to offer you products and services that best meet your interests and needs and to perform transactions and services that you authorize or request, or to administer, analyze, and otherwise maintain and improve Martin Travel programs, products and services. The companies outside our own affiliates are permitted to use this information only to promote or provide their services to you or to provide such services to Martin Travel, and they are not permitted to share your Personal Information or to use it for any other purpose without our or your specific consent. We are not liable for the privacy policies or information security practices of any such non-affiliated companies so you should review their privacy policies.
We also may share information that we collect for legal purposes--to enforce our rights, protect our property or protect the rights, property or safety of others, or as needed to support external auditing, compliance and corporate governance functions. We will disclose information, including Personal Information, as we deem necessary to respond to a subpoena, warrant, governmental request, court order or other legal or regulatory process or to comply with reporting and other legal requirements (including relating to any data breaches) or when necessary to protect our employees, agents, customers and others.
We safeguard your information:
We utilize a variety of industry standard security technologies and have internal security practices to safeguard the information we have about you and to protect the privacy and confidentiality of your Personal Information and transactions with us, and to comply with applicable federal and state laws, rules and regulations and industry standards. We use administrative technical and physical safeguards designed to restrict access to all of your personal and account information to those employees, agents, independent contractors or service providers who have a legitimate business need to know that information in order to serve you. We maintain physical, electronic and procedural safeguards to protect your information, we monitor who has access to our databases, and we reinforce the privacy practices described here to our employees. However, the security of information transmitted through the Internet or via e-mail or other means, can never be guaranteed. We are not responsible for any interception or interruption of any communications by you through the Internet or sent to us through your email or for changes to or losses of data.
Users of the Website are responsible for maintaining the security of any password, user ID or other form of authentication involved in obtaining access to password protected or secure areas of the Website. You should recognize that your use of the Internet and the Website is solely at your own risk. If any data security breach of any personal information or confidential information is suspected, we may suspend use of any of the Website, mobile applications or other systems, without notice, to protect personal information and other types of data while we investigate the issue
Emails and Text Messages
We try to strike a balance between the security of your Personal Information and account information and your convenience. We note that we may send you an e-mail or a text message in unencrypted form (i.e. instantly readable) because many of our customers are unable to access encrypted (i.e. coded) e-mails or texts. This means that such message, if misrouted or intercepted, could be read more easily than encrypted messages. For this reason, please do not include confidential information or any Personal Information, such as your credit card number or passport or visa information, in any unencrypted e-mail or text you send to us.
We may also enable you to post content to social networking sites (Facebook, Instagram, LinkedIn). If you choose to do this you acknowledge that you are responsible for your use of a social networking site. We are not responsible for the availability or accuracy of such social networking sites or your use of such sites. You also should not include any confidential information or certain Personal Information in any post you make to a public area of a third party social network page, especially since any such posting immediately becomes public.
You may ‘opt out’ of offerings:
We are aware that our customers may have differing views on receiving our offers of products and services. If you do not want to receive such offers, please follow the directions provided below. We will process your request promptly.
Directions to ‘opt out’:
So that we can promptly and accurately process your request, please submit your request via email to firstname.lastname@example.org. If that is not possible, we ask that you submit your request by telephone at 800-414-9725 or 800-277-0248
Linking from martintravel.com to other websites:
We do not knowingly solicit, or collect directly Personal Information from any person under the age of thirteen (however, if their Personal Information is provided to us by their parents in connection with travel services, such providers are therefore providing any legally required parental consents by doing this). No parts of our Services are directed to or designed to attract anyone under the age of thirteen.
Cookies and Interest-Based Advertising
What are cookies? Cookies are small pieces of information that a website transfers to your computer’s hard drive while you are viewing the Website for record keeping and other purposes. Cookies make navigating the web easier for you by saving your registration, passwords and preferences while you are at the Website. And also we may be using web beacons or pixel tags to obtain certain kins of information when your web browser accesses our Website. By using cookies, we can serve you better since they help us understand what information interests you. We can then provide you more of the goods and services you like and want from us and our partners.
What to do if you do not want cookies used:
If you want to opt out of receiving marketing or promotional emails, text messages, mailings, or telephone calls, please follow the directions in the communications, submit your request via email, r contact us at 800-414-9275 or 800-277-0248.
Martin Travel Corporation
11309 Montgomery Road
Cincinnati, OH 45249
Phone: 540 343-1100